World is changing rapidly from analogue to digital. People are consuming more and more digital content on a daily basis in the form of mobile phones, laptops, desktops and tablets. Importance of Digital Marketing is increasing day by day because it is not only a rapidly growing force in the current marketing field but also going to become future of marketing for marketing strategist. It is being predicted that digital media will soon replace more traditional forms altogether. Digital Marketing Club of IMS, Ghaziabd, University Courses Campus, believes in bringing together brightest minds of students in exploring the ever changing dynamics of digital marketing. Club aims at keeping students aware about the latest trends in digital marketing which finally help them in making their career bright.
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