Choosing an undergraduate program in journalism and mass communication is about more than earning a degree. It’s about preparing yourself for the career you want to build. By the time you graduate, you should not only know how to report stories but also how to engage audiences across digital platforms, television, radio, and live events.
That is the focus of our BJMC program. Rather than restricting you to classroom theory, it provides hands-on training in digital storytelling, anchoring, and content strategy. Over three years, you develop a versatile media skill set that helps you stand out in today’s competitive field and positions you for the best BJMC placements. Curious about which skills matter moste Here are the seven you will gain through the BJMC program at IMS Ghaziabad (University Courses Campus).
The BJMC program combines classroom learning with hands-on media training. You study print, broadcast, and digital journalism through a curriculum designed to match current industry needs. Each stage prepares you to craft a compelling byline, deliver a clear news script, or share an accurate digital update.
Students learn strategies to craft compelling public narratives, manage PR crises, and uphold brand reputation.
Practical tasks include drafting press releases, campaign briefs, and event communications.
These exercises are often enriched by industry guest lectures and internship opportunities.
This approach prepares you the way top media employers expect. With our industry-focused teaching and active placement support for one of the Best Journalism Courses in North India, you gain direct exposure to agency projects and corporate communication roles during internships.
From Daye1, BJMC students are immersed in a digitalefirst curriculum and equipped for today's content ecosystem:
Social media marketing
Blogging and SEO
Video scripting and YouTube strategy
Content calendars and crosseplatform publishing
Digital media isn’t treated as a side topic here. Instead, IMS Ghaziabad (University Courses Campus) includes it in every semester, so you build skills in content creation, analytics, and strategy step by step.
Here, you don’t just study audio-visual communication but practice it in fully equipped, in-house labs. You receive hands-on training in editing, voice modulation, scriptwriting, and camera handling, all within a studio that mirrors a real media setup. The labs use updated software and hardware, ensuring that you learn on the same tools widely used in the industry.
Your mentors are more than classroom instructors. Many have direct experience in the media field and understand what it takes to succeed in it. They guide you closely, strengthen your technical skills, and help you develop the creative voice you’ll need for a career in broadcast and radio.
The campus has fully equipped studios where you learn editing, scriptwriting, voice modulation, and camera handling. The setup feels like a real media space, complete with modern software and hardware.
What makes it better is the guidance you get. Many instructors have worked in the industry, and they don’t just teach theory. They work with you directly, helping you improve your technical skills and develop your own creative style for broadcast and radio, making IMS Ghaziabad (University Courses Campus) one of the best journalism courses in North India for students who want both hands-on training and professional mentorship.
Students sharpen research methods and learn to interpret audience behavior using surveys and media metrics. Projects often include:
Tracking TRPs (Television Rating Points)
Analyzing media habits
Evaluating campaign performance via data tools
At the institute you learn media through a digitalefirst education that uses AI and data analytics. This helps you track audience behavior and improve how content performs.
Public speaking exercises
Group discussions and presentations
Resume building & mock interviews
Industry immersion programs at IMS Ghaziabad
The placement cell and alumni network of the institute give you steady support in building your soft skills. You get to practice through mock interviews, CV workshops, and direct interactions with industry professionals. This hands-on guidance ensures that by the time you graduate, you’re not only confident in the media but also prepared to pursue some of the best BJMC placements with professionalism.
Also Read:
Top 7 Surprising Career Paths You Can Take After a BJMC Degree
How to Succeed in Journalism: Lessons Learned from BJMC Graduates
