India has thousands of journalists, some specialised in regional languages while some make English their niche; some work as desk journalists, some on-site reporters, some commenters and some newsroom ones.
The scope and career options after pursuing education from the best journalism colleges in Delhi are many but not restricted to being a news anchor alone.
So, if you're wondering what else is out there after completing a BJMC, or if you're considering taking up this course but are unsure about where it might lead, this guide is for you. Below are 7 surprising yet rewarding career options you can explore after a BJMC and we'll clear up common doubts along the way.
Why it's surprising: Not many associate BJMC with marketing, but your storytelling and communication skills are exactly what brands need online.
What you'll do: Create content for social media, run ad campaigns, manage websites, track analytics, and build a brand's presence on digital platforms.
Why BJMC fits: A BJMC graduate already knows how to write compelling content, understands audience psychology, and is familiar with media tools all of which are central to digital marketing.
Additional tip: Learning tools like Google Ads, Meta Ads Manager, or SEO basics can make you stand out. You may even discuss it with your professors at the Best Mass media college in Delhi NCR for a uniform approach.
Why it's surprising: It sounds informal, but it's now a legitimate and highly profitable profession.
What you'll do: Create videos, blogs, or social media posts in a niche you're passionate about — fashion, travel, food, education, or anything else and build an audience.
Why BJMC fits: With training in video production, editing, scripting, and communication, you already have the base for creating engaging content.
Common doubt cleared: Many think this field requires a huge following from day one. It doesn't. With consistent content and a clear message, you can grow slowly and even earn through brand collaborations and sponsorships.
Why it's surprising: People assume PR is only for business graduates, but in reality, it revolves around media, messaging, and communication exactly what BJMC covers.
What you'll do: Craft press releases, manage media relationships, handle crisis communication, and represent a brand or person in the public eye.
Why BJMC fits: Your training in media ethics, writing, and campaign planning directly supports PR work.
Career tip: Intern with a PR agency during your course. Real-world exposure gives you a clear edge. The best journalism colleges in Delhi provide you with the required network and sources for this task.
Why it's surprising: Many students don't realise that companies need storytellers, too not just media houses.
What you'll do: Write internal newsletters, manage official communication, coordinate events, and align employee engagement with the brand's message.
Why BJMC fits: You'll use your ability to write clearly, communicate effectively, and present ideas in a structured way.
Common doubt cleared: This job isn't monotonous. Each day could include interacting with different departments, writing speeches for executives, or creating employee campaign ideas.
Why it's surprising: It sounds more like a job for film students. But storytelling is at the heart of BJMC, too.
What you'll do: Write screenplays, dialogues, and concepts for series, films, YouTube channels, or ad films.
Why BJMC fits: You've already learnt the elements of scriptwriting, visual storytelling, and production all of which apply directly.
Worried you're not 'creative enough'e Creativity isn't just about imagination. It's also about understanding structure, audience, and flow all skills you build in BJMC.
Why it's surprising: It seems more like a job for hospitality graduates, but Best Mass Media College in Delhi NCR students are trained in planning, communication, and media coordination — all key to successful events.
What you'll do: Organise press conferences, product launches, seminars, exhibitions, or social events. You'll manage everything from venue selection to media coverage.
Why BJMC fits: You'll often be the point of contact for media and branding two areas where BJMC graduates shine.
Added bonus: It's a fast-paced, exciting job where no two days are the same. If you enjoy multitasking and meeting new people, this could be perfect.
Why it's surprising: Many students aren't aware this job even exists, but it's essential in both journalism and advertising.
What you'll do: Study audience trends, analyse media reports, assess campaign performance, or work on political and social research.
Why BJMC fits: The degree teaches you how to collect information, interpret data, and draw insights which is the foundation of research.
Common myth busted: It's not a "dry" or "boring" job. In fact, it's one of the most important roles in shaping decisions for campaigns and public strategies.
Let's clear a few common doubts right here:
Not at all. As you've seen above, the degree offers broad-based skills in writing, public speaking, production, and media handling. You can apply these in corporate settings, creative industries, public service, and even entrepreneurship.
Starting salaries vary depending on your field. For example:
Content writers or digital marketers may start around e20,000–e30,000 per month.
PR or corporate communication roles can go higher, especially in bigger firms.
Freelancers and content creators might take time to grow, but the earning potential is limitless once established.
It depends on your goals. If you want to specialise (e.g. in advertising, film, or communication management), a master's can help. However, many start working right after graduation, gain experience, and then pursue further studies.
Like any field, stability depends on your skills and adaptability. The good news is that with the growing demand for online content, media professionals are needed more than ever not just by media houses but also by startups, corporations, NGOs, and government bodies.
A BJMC degree is like a Swiss knife for the media world — it equips you with versatile skills that apply across industries. Whether you want to write, speak, organise, create, or research, there's a career path waiting for you at IMS Ghaziabad (University Courses Campus).
The key is to stay curious, keep learning beyond your syllabus, and grab internship opportunities to test different roles. With time, you'll find your own fit even if it's not what you expected at the start.
So, if you're planning to pursue BJMC, go ahead with confidence. The possibilities are much wider than you think and the surprising paths often turn out to be the most rewarding.
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