Career Development Centre organized a guest lecture on ‘Blog Writing-Tips and Tools’ on 26 September 2020 with the students of BCA pursuing final year at IMS Ghaziabad, University Courses Campus. This lecture was organized for the students who wanted to take suggestions from the industry resource person, in order to know in detail about blogging techniques and the career prospects in this field. Ms. Ayushi Jain, Blogger & SEO Specialist was invited to share her enriching work experience. She explained the relevance of using the right keywords and headings to drive more traffic on online platforms. Students also got to know how affiliate marketing can help to convert followers into customers. She shared various free online resources for blog writing too. Moreover, students were excited to know that bloggers can avail numerous opportunities in work from home profiles. She also explained many ways to enhance writing and blogging skills. Ms. Yashika Berry, Career Pathway Club Member, BCA ( 2018-2021) coordinated the entire program with great zeal and enthusiasm. Students appreciated this virtual learning program and also expressed their note of gratitude to Career Development Centre for such invigorating sessions. Ms. Priyanka Sadhna, Chairperson, CDC expressed her gratitude to Dr. Sapna Rakesh, Director, IMS Ghaziabad, University Courses Campus for her constant guidance and support.